At Amoura, our focus is on meaning. We create jewelry that feels personal, grounded, and rooted in where we come from. With Egyptian, Chinese, and Indian backgrounds, we design with culture in mind. We’re Haley and Khushi. Best friends who built Amoura to reflect the pieces we always looked for but couldn’t find. Something thoughtful, wearable, and connected to identity. We design and test everything ourselves, paying attention to the details that make each piece feel right. Jewelry isn’t just what we make. It’s how we share who we are and connect with others through something real.